Skip to content
PingSetu
Customer conversations, CRM and automation in one workspace

One inbox for customer conversations. One CRM for growth.

Bring WhatsApp, Instagram and Messenger conversations into one workspace. Manage contacts, organise leads, collaborate with your team and build customer engagement workflows — on the official WhatsApp Cloud API.

Free trial for new organisations · Agencies can resell it as their own

app.pingsetu.ai/inbox

ALL CHANNELS · 5 OPEN

Ananya Raonow

Can you share the pricing?

Dev Sharma2m

Order #48219 status?

Meera Patel9m

Need a demo this week

Sana Khan12m

Can I change my delivery date?

Rohit Iyer20m

Loved the new collection!

Ananya Rao

WhatsApp · assigned to Priya

Qualified
Hi! Can you share the pricing?
AI AGENTHappy to help — how many teammates will be answering messages?
About eight, across sales and support.
Perfect. Priya from our team is picking this up now.

INTERNAL NOTE · PRIYA

Existing contact — deal already open at Proposal stage.

Connects with the tools you already run

WhatsApp Cloud APIInstagram DirectMessengerShopifyWooCommerceRazorpayStripeGoogle CalendarWebhooksWhatsApp Cloud APIInstagram DirectMessengerShopifyWooCommerceRazorpayStripeGoogle CalendarWebhooks

The problems it is built to fix.

Most growing teams do not lack tools. They lack one place where a customer's messages, details and next step live together.

Conversations scattered across phones and apps

Sales replies from one WhatsApp number, support from another, and Instagram DMs from someone's personal login. Nobody sees the whole picture.

One shared inbox for WhatsApp, Instagram and Messenger, with assignment and internal notes.

Leads that live only in chat history

A promising enquiry scrolls out of view, and the follow-up depends on someone remembering it.

Contacts, leads, deals and tasks created from the conversation and kept beside it.

Repetitive first replies

Teams spend hours answering the same opening questions and collecting the same details by hand.

Visual automations, WhatsApp Flows and AI agents for the first pass — with a handoff to your team.

Your customers pick the app. You keep one queue.

Connect every channel and answer from the same inbox, with the same automations and the same contact record behind each thread.

The four tools you were paying for, in one.

Inbox, CRM, automation and campaigns share the same customer record — plus AI agents, a commerce layer and team permissions on top.

Unified Inbox

Every channel lands in one thread view, with assignment, internal notes and full history beside each conversation.

WhatsApp, Instagram & MessengerAssign and reassignInternal notesShared history
AR
New
Qual
Prop
Won

CRM

Contacts, custom attributes, labels, lists, deals, leads, tasks and a calendar — attached to the conversations they came from.

Contacts & attributesDeals & leadsTasksCalendar
Trigger
Condition
Create lead
Nurture

Automation

A visual flow builder with triggers, conditional branches and CRM actions, plus native WhatsApp Flows for in-chat forms.

Visual builderTriggersConditionsWhatsApp Flows
Sent100%
Delivered94%
Read71%

Campaigns & Templates

Build message templates, submit them for Meta approval, broadcast to a filtered audience, schedule the send and track delivery.

BroadcastsMessage templatesSchedulingDelivery analytics
What are your plans?
AI AGENTHappy to help — how many seats?
Handoff → Sales

AI Studio

Configure AI agents that hold a conversation, answer from your own content, qualify a lead and hand off to a human.

AI agentsLead qualificationHuman handoffReply drafting
ORDER #48219Paid

Ecommerce

A product catalog and order records inside the platform, so a customer can browse and order without leaving the chat.

Product catalogOrders in chatOrder statusContact linkage
PSAdmin
RKAgent
AMManager

Teams & Permissions

Roles, departments and granular permissions decide who sees which conversations, contacts and settings.

RolesDepartmentsGranular permissionsTeam routing

How different teams put it to work.

Typical workflows we design around. They are examples of how the product fits, not reported customer results.

Order questions and abandoned checkouts

Connect Shopify or WooCommerce events to automations, answer order questions in the same inbox, and keep each customer's orders on their contact record.

Enquiry qualification and site-visit follow-up

Capture budget and location with a WhatsApp Flow, create a lead, assign it to an agent and track the deal through visit and booking stages.

Admissions enquiries and reminders

Route course enquiries to the right counsellor, answer common questions from your own documents with an AI agent, and send approved reminder templates.

Bookings and follow-ups

Take enquiries from WhatsApp and Instagram, schedule meetings on the built-in calendar, and create follow-up tasks with owners and due dates.

Run it for your business — or resell it as your own.

Same platform, two very different jobs. Pick the one that describes you.

One workspace instead of four subscriptions.

Most teams run a chat tool, a CRM, an automation tool and a campaign tool that do not talk to each other. PingSetu is all four, with the customer record in the middle.

Every channel in one inbox

WhatsApp Cloud API, Instagram Direct and Messenger in a single queue with team assignment and internal notes — SMS, RCS and Telegram coming soon.

CRM under the conversation

Contacts, custom attributes, segments, deals, leads, tasks and a calendar — updated by the conversation, not after it.

Automation and AI that do the first pass

Flows qualify and route. AI agents hold the opening conversation and hand off to your team when a human is needed.

Campaigns that close the loop

Broadcast approved templates to a CRM audience, then read delivery analytics and handle replies in the same inbox.

app.pingsetu.ai/inbox

ALL CHANNELS · 5 OPEN

Ananya Raonow

Can you share the pricing?

Dev Sharma2m

Order #48219 status?

Meera Patel9m

Need a demo this week

Sana Khan12m

Can I change my delivery date?

Rohit Iyer20m

Loved the new collection!

Ananya Rao

WhatsApp · assigned to Priya

Qualified
Hi! Can you share the pricing?
AI AGENTHappy to help — how many teammates will be answering messages?
About eight, across sales and support.
Perfect. Priya from our team is picking this up now.

INTERNAL NOTE · PRIYA

Existing contact — deal already open at Proposal stage.

Built for growing businesses

Replace the chat tool, the spreadsheet, the CRM and the campaign tool with one workspace your whole team works out of.

  • WhatsApp, Instagram & Messenger in one inbox
  • Contacts, deals, tasks and calendar included
  • Visual automations and AI agents

Built for agencies who want to white-label

Sell the whole platform under your own brand and domain, manage every client organisation from one reseller account, and keep the margin.

  • Your branding, your custom domain
  • Reseller dashboard and sub-org management
  • Affiliate commission for referring resellers

Questions before you start.

Straight answers about WhatsApp, channels and how PingSetu fits in.

What is PingSetu?

PingSetu is a customer engagement workspace. It combines a shared inbox for WhatsApp, Instagram and Messenger with a CRM (contacts, leads, deals, tasks), visual automation, WhatsApp campaigns and AI agents, so a team can run customer conversations and the follow-up work in one place.

Do I need the WhatsApp Business API to use PingSetu?

For WhatsApp, yes. PingSetu connects through Meta's WhatsApp Cloud API using Embedded Signup. You need a Meta business portfolio and a phone number to register. If that number is already in use on the WhatsApp Business app, check Meta's current rules for your setup before you connect it — we can walk you through the options on a demo.

Is WhatsApp messaging free?

PingSetu's subscription and Meta's messaging charges are separate. Meta bills per delivered template message by category (marketing, utility, authentication) and country. Replies within the 24-hour customer service window are free, as are utility templates sent inside that window. Check Meta's current rate card for your market.

Can my whole team reply from one WhatsApp number?

Yes. Conversations arrive in a shared inbox where they can be assigned, reassigned and annotated with internal notes, and permissions control who sees what.

Which channels are supported today?

WhatsApp (Cloud API), Instagram Direct and Facebook Messenger. SMS, RCS and Telegram are on the roadmap and are not available yet.

Can agencies resell PingSetu?

Yes. The white-label program lets agencies run the platform on their own domain with their own branding, manage client organisations from a reseller dashboard and define their own plans.
Start in minutes

Put every channel in one place.

Connect a channel, import your contacts and run your first automation today — or talk to us about reselling PingSetu under your own brand.

Free trial for new organisations · Book a demo if you want a walkthrough first